Reasons to get a Video for your Business

How can a company become successful? By providing good quality products and services, by delivering the goods in time, by having a good customer base and what else? In order to reach the customers, you need to have a proper marketing strategy. You will get various ideas about how to market the products or services. But, if you focus on the more intricate parts of marketing, you will notice that one of the points is common in almost all the types of marketing strategies and that is the usage of audio-visual media. Videos have made marketing so much easier than before. Not only for marketing, if you want to send a message to your customers, videos  will help you reach out to them in no time at all. Moreover, people look forward to videos because they do not want to spend time reading the same content of the video on paper or on the website. Including videos to impress customers is a tried and tested technique and it has helped every businessman to great effect. Here are few more reasons to get video for your business:

·     Attract Viewers Instantly – let’s face it! Videos are definitely better than text and if the video is made to perfection, you would want to watch it again; be it for any business or for a movie or anything that is relevant to your life. So, if you want to make your business successful, you should get an attractive video made from a reputed video production company so that one video is enough to get the attention of thousands of potential customers.

·     Rank Higher in the Search Engines – when there are lots of videos to demonstrate a product or service that you are offering, there are huge chances that your business will rank in the top list of the search engines. Companies pay thousands of bucks every year for video production services just to make sure that their SEO rank is high. Higher SEO rank means higher chances of viewers visiting the website and thus the chances of getting more customers will increase.

·     Chances of Customers Sharing the Videos – you never know from where you get so many new customers. A recent research shows that many companies who wanted to expand started making videos about their business and shared the same on different social media websites. The videos that went viral were often shared by people who saw the videos on the social media site. In this way, the videos became an intricate part to promote the business in quick time.

·       Videos are for One and All – a video well made can excite customers of all ages. Animated videos or graphic videos can make the whole presentation a lot more sophisticated and innovative. People will be more enthusiastic about your business than ever before. Most importantly, the response that you will get from these videos would be really surprising. All you would have to do is hire a web video company and let the video do the talking on your behalf.

·    Videos are Better Explained Than Text – the chances of understanding a video is more than understanding a stanza full of product information. You may not understand a phrase or the function of a product or service. But, if the same is explained in the form of a video, you will find it easier to understand the whole thing. That is why most businesses have shifted their attention to providing detailed information through videos instead of posting a blog on their website.

Believe it or not, the introduction of videos in businesses has changed the way in which companies are marketing their products these days. So, it would be best if you change your strategy and go for what others are doing to succeed in this rat race.

How Much does a Web Video Cost in India?

Well, the cost of a web video in India starts from $600. The cost can vary depending upon the type of the video. Let’s say you need a motion graphics based video then you will be quoted $600 for 60 to 90 seconds and if you need an explainer video with the duration of 60 to 90 seconds then you can expect a quote of $800 from Indian video production companies. You know that there are various other types of web videos like 2d or 3d animation based videos etc. The cost of 2d or 3d animation based web videos cannot be calculated for two reasons. The first reason is that in India few companies charge on per project basis while other companies charge on per finished second basis. The second reason is that the cost of this type of work totally depends upon the final quality you need, the more refined work you need the more you have to pay.

The title of this article is totally related to the cost of a web video that’s why we have put cost related valuable information at the starting of the article. But before going for online video marketing you should be aware of all types of web videos.

Popular types of web videos and their brief description.

Explainer Videos

The purpose of a web video is just to tell your online audience about your product, your services or about your company.  As the name suggests Explainer Videos basically explain your story and usually produced if your product or services are little complicated to explain. In an explainer video a detailed story is explained with the help of voice over, animated graphics and characters. There are various explainer video production companies in India which can provide you engaging explainer videos.

Motion Graphics based Videos

In such types of videos, Graphics are designed according to the script and then those graphics are animated with the help of animation software. The best software for motion graphics is Adobe After Effects.

Character Based 2d Animated Videos

In character based videos, first of all a 2d character is designed according to the script and need of the video. After that the character and the designed graphics are animated to explain the story.

Character based 3d Animation Videos

In 3d animation based videos the character and other graphics are three dimensional and this is the only diferrence between 2d and 3d animation based videos, the other process is almost same.

Real Testimonials Based Web Video

In testimonial based web videos, you explain your story with the help of testimonials given by your satisfied clients. As they can say about your quick response, your brilliant services, your way of communication or about anything they liked about you or your company.

                                                                                                       

A Short Animated Commercials

Duration of such web video commercials is around 20 to 30 seconds in which you promote your product or services in a quick manner either with the help of a voice over or with a story.

So next time when you will fill the contact form of any web video company in India write there the type of web video you need so they can understand your query and send you their best quote.

Explainer Video Company in Bangalore

When a sole video can do wonders for your business, positives of explainer videos cannot be even imagined! No? Explainer video companies in Bangalore provide just the correct amalgamation of text in both audio and video form. Explainer video is a short video and typically runs for about one to three minutes. Nothing can explain the products and services for your company as do the explainer video. Right from business advertisement to creating products and services awareness, all can be achieved smoothly with the help of explainer videos.

If statistics are to be believed, it was found that more than 52% consumers are in the favor of purchasing before watching a product video. They say they feel confident that way.

Another survey suggested that having a catchy and binding explainer video helps in spellbinding the customer and as a result customer spends an average of 120 to 180 seconds more on the concerned page. And out of these, 64% customers are likely to buy your product! (*wow*)

Further, let the statistics do the talking!

More than 66% of the visitors landing on a page would like to watch the same video more than once and further, 46% are likely that will share the same on Facebook.

It is pertinent by now that having access to web video companies in Bangalore is the right thing your business needs to have to fetch required and much awaited return on inputs.

India and particularly Bangalore has emerged as the hub for explainer videos. Known for the cheap and best services, Bangalore is having a huge array of companies all set to deliver you the best videos.

Before choosing an internet video company in Bangalore

Armaan Productions is a leading video production company of India. Armaan Productions is in a view of having a deeper insight over the companies before choosing them for producing your video.

• Skills and proficiency verification

According to Armaan Productions, before choosing an explainer video company in Bangalore, it should be made sure that the company is headed and backed up expert professionals as they are the ones who would be bringing your imaginations into reality. The company should be able to portray your needs well and should focus on the main problem.

• A speaking video!

Before choosing a marketing video company in Bangalore, Armaan Productions advises the customers to get the video framed out in such a way that all the questions of the customer’s goanswered. It is only when the customers would be satisfied with your video that they will opt for the product. 

• Testimonial authentication

One should also go through the testimonials before replying upon an internet video company in Bangalore. Testimonials provide a closer insightupon the workings of the company and thus provide you with a status what company is all set to deliver.

Armaan Productions is a web video company and is known for providing affordable and simple, effective and measurable explainer videos. The explainer videos produced by Armaan Productions hit the target just at the destination.

Image courtesy freedigitalphotos.net

Importance of a Video on Your Website

Video world has undoubtedly usurped the long textual essayed aspect of service promotion. Where the paramount of video is established, the needs of prospect are more fulfilled and information is laid in more understanding aspect. One niche that is approaching mass market is held by the video promotion. The importance of video on your website lies in the facts laid below

- 37% of internet usage is made up of video streaming.

- 72% prospects buy the product more if video is used and decisions are made faster.

- The response rates for video promotion are six times greater than those are printed.

- Video, has become the most powerful communications tool of the last 100 years

Why you need a video on your website?

1.Video is an ideal way to give “virtual tours” of your organization. Put the best foot forward.

2.Video helps in providing a wider and greater message delivery every time.

3.Videos tend to reach larger audience and not tossed as a junk mail.

4.People interests is more build through videos out of curiosity than stack of printed material.

5.Videos can help you reach markets that live training or sales people can’t reach.

6.Videos can give more descriptive form of working in action orientation

7.Videos can easily be updated as the services are changed.

8.Videos can help a relatively small company look like a much larger national or international firm.

9.Videos can be a perfect way to explain a complex process or technical product where the inner workings are hidden from view.

10. The ability to reach an audience with images and sound can be incredibly persuasive.

The basic reason of having video on your website is that it sells the product very easily and also having the capacity to drive as much as traffic possible, the turn over surge. Be it any form of video, promotional, informational, outreach or testimonial videos, these all are trust building with exceptionally good quality.

Armaan Productions is a leading video production company in India. You can fill our contact form to get an attractive video for your website or for your business.

Why your website needs a video?

Today, there is a significant increase of the business community on the internet. The business today has found an efficacious and cost efficient means of attracting their customers through an online promotional mix and strategies. Researchers have shown that video function as a main factor for improving the lead sales rate. Video is most cost effective when compared to printing while its impact is even heard and noticed. Today, video is used as a powerful mechanism in advertising which portraits someone in a convincing manner while promoting the brand image. Web video production in India has seen a boom in the past few years due to the emergence of more brands both local and international, competing with each other for the sales.  It has become a medium of recognition in the eyes of the customers. People correlate a brand or a product with the video they are just seen recently. If a video is appealing to its customers, then so is the brand and vice-versa.

Following is a detailed description for why you need a video on your website.

In this era of socialization, more than half of the population is over the internet, promotion through online media is another money making opportunity for the companies involved in internet video production. There are plenty of Internet video companies in India, which are famous for their distinct and attractive video ideas side by side successful promotional ideas and mechanism thus helps the client to increase their sales rate. These internet video companies, creates a video for the online users which is generally 2-3 minute long, focusing on the clients' products in a manner which is appealing thereby gaining their attention and help product promotion through putting it on various websites, which are popularly visited or through website banners or social sites etc.

Online video production in India is considered nowadays one of the best and effective means to generate huge avenues and to drive bulk traffic to your website.  Videos help in conveying the message through various methods. The advantages of online video production are a sense of belonging, more appealing, wider audience, interesting, and video sharing and client feedback. Online video production results in increase sales side by side building the reputation of one’s business. It acts as a powerful mechanism of gaining online visibility. It is considered to be best for the online business, besides having other marketing strategies.

To have a promotional video, is a must these days. It is considered a mechanism of creating curiosity among the viewers while promoting it through recognition and realization. YouTube alone reveals a great deal about the impact of promotional videos on the people. In the past 4 years, there have been numerous promo video companies in India which have emerged successfully. In order to create a successful promo video, three key elements i.e. purpose, point and target must be kept in mind. Also, one must note that professional promo videos are different from corporate promo videos, and one should not mix them both with each other.

A good quality video finds a market itself for it rather than a poor quality one, and it's hence important for one to choose right promotional tool for their business.